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1985 AJP stelazine
1985 AJP stelazine
The fragile shell of the borderline schizophrenic. Stelazine trifluoperazine HCl controls occasional psychotic episodes. The borderline schizophrenic may manage a career, family, friendships, until overwhelming stress causes the shell to crack and psychotic symptoms emerge. Short-term use of non-addictive stelazine can help return the borderline patient to reality by controlling emerging psychotic symptoms, and because stelazine seldom causes excessive sedation, your parient remains more alert to other forms of therapy. Stelazine offers a convenient, economical b.i.d dosage that reduces the changes of forgotten or missed doses., trifluoperazine HCl, sk&f, patient face on egg, on tightrope, then shell broken in half on the ground
1985 AJP surmontil
1985 AJP surmontil
Antidepressant sedation that ends when your patient’s day begins. Because even after a good night’s sleep, ongoing antidepressant sedation may limit ability to perform. Your choice of an antidepressant to initiate and continue treatment may have a significant impact on that problem. Consider surmontil. Like doxepin and amitriptyline, surmontil is very effective in promptly relieving endogenous depression. And, like them, the entire daily dose of surmontil can be given at bedtime. But, surmontil causes little carry-over sedation. And the biggest lift of all for your patient: function. Motivated, not over-sedated., trimipramine maleate, ives laboratories, half bed, fades into half office chair at desk. work.
1985 AMP Loxopac
1985 AMP Loxopac
Polyvalent neuroleptic, Loxapine, Laboratoires Lederle, Full page image with fine print below. Image: naked man from behind looking out onto a placid landscape of lakes and trees. On either side are see through square pillars. Full page, interesting image
1985 AMP Ludiomil
1985 AMP Ludiomil
The worldwide audience of Ludiomil reflects its therapeutic effect. Ludiomil: a pure anxiolytic noradrenergic antidepressant, influences a large range of depressive manifestations. Insomnia, anxiety, depressed humour, Maprotiline, Laboratoires Ciba Geigy, Slogans and brand name at the top. Below on right: fine print. Below on Left: a table indicating the range of effectiveness for the drug (treats different emotions associated with depression anxiety agitation etc), below table: pillboxes, vial. Full page, table indicates the broad applications of drug, no mention of scientific study
1985 AMP Ludiomil
1985 AMP Ludiomil
New. For depressed states. 1 drop = 1 mg, Maprotiline, Image dominates, very little text. Image: blue background, man in white robe holding a handkerchief to his face inside a massive droplet. Fine print squished to the side. Full page, image dominates
1985 AMP Ludiomil 75
1985 AMP Ludiomil 75
For depression. 1 tablet with supper only. Goodbye sadness, hello life., Maprotiline, Laboratoires Ciba-Geigy, image takes up 3/4 of page: mostly pink background, man huddled under a white arch, appears visibly upset, wearing white gown. Slogan below and fine print. Full page
1985 AMP Nozinan
1985 AMP Nozinan
An pathological anguish, Lévomépromazine, SPECIA, Top image takes roughly 1/3 of page: man plummeting down a hollow structure (just beams in place), lines drawn in to epmhasize motion. Brand name and fine print below. Full page, interesting choice of image
1985 AMP Piportil L4
1985 AMP Piportil L4
Treatment for long term psychosis. The determining properties: quality, duration and consistency of therapy, satisfactory tolerance., Palmatic ester of pipotiazine, SPECIA, top image: human-like figure, perhaps made of clay, all grey/black, kneeling behind a chain link enclosure. Brand name and fine print below. Full page
1985 AMP Sermion
1985 AMP Sermion
Alpha blocker, Acts when cerebral vascular resistance are augmented. *image of brain and lines drawn to indicate anatomy* Medium cerebral artery, Anterior cerebral artery, *image of retina/eye* central artery of the retina, *image of brain stem* Vertebro basilary trunk. Point of impact for pharmacology, vascular alpha receptors., Nicergoline, SPECIA, Very top: Brand name and slogan. Immediately below 1 large image of the brain with labels, on the right two smaller images; one of the retina with labels, one of the brain stem with labels. Immediately below images: box of pills with loose pills, fine print. Full page, (presumably) real images of brain and anatomy
1985 AMP Vivalan 100
1985 AMP Vivalan 100
*each emotion accompanied by corresponding image of people's eyes displaying that emotion* Affirmation. Refusal. Surprise. Joy . Serenity. Curiosity. Hypertonia and hyper-reactivity of facial and neck muscles have been used as means to detect depression in patients. If unexpressive and painful facial expression constitutes the manifestation of depressive inhibition then healing would be indicated by the liberty of expression. To get out of a depressed state., Viloxazine, ICI Pharma, Top of page is divided into six boxes, each with an image of a person's eyes displaying a certain emotion. The corresponding emotion is written in the box. At the top of second half, image of man(?) with wrinkled forehead. Endorsements and fine print bel. Full page, emphasis on facial expression as a way of indicating depression
1985 AMP Vivalin injectable
1985 AMP Vivalin injectable
Injectable Vivalan. Hospital Special. To rapidly get out of a depressed state., Viloxazine, ICI-Pharma, Top half of page is divided in two horizontally. One patient's eyes at top separated by brand name, then below another set of eyes appearing more tired. Next to fine print on bottom right is vial of solution. Full page, no mention of facial expression
1985 ANZJP Ativan
1985 ANZJP Ativan
When severe anxiety disrupts the pattern. Ativan., Lorazepam, Wyeth Pharmaceuticals Pty Ltd, Two pages, first no image, just text. Second page, drops of blue coloured water arranged in grid-like pattern across the page. Drops in bottom right corner starting to run. Simple, yet creative way to depict anxiety

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