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: 1980 Maclean's Rye; Premium Achievement is its own reward. And the reward is the feeling. Knowing you've met your goal. Surpassed your own best performance. We know the thrill of this kind of achievement. Because we distill Alberta Premium, a great Canadian Rye Whisky. We age Premium in seasoned oak casks. So you get smooth, mellow taste. And we get the reward of meeting our own standard of excellence. Reward yourself. Try Premium, Alberta Premium rye whisky advertised to be enjoyed as a reward, shown surrounded by sports equipment.

: 1980 Maclean's Rye; Crown Royal It also holds one of the world's finest whiskies., Ad shows a bag spilling diamonds that is meant to hold a bottle of Crown Royal Canadian whisky, associating the drink with high class.

: 1980 Maclean's Rye; "This Wiser's Special Blend. It's worth more. Much more." Wiser's Special Blend Canadian Rye Whisky Canadien Eighteen mellow and mature whiskies give Wiser's Special Blend a smoothness you'd expect to find only in ryes costing more. Much more., Advertisement for new blend of Wiser's Special Blend Canadian rye whisky, with the ad showing a bottle of the whisky being poured into glasses over ice.

: 1980 Maclean's Rye; A very surprising rye Smooth. So smooth. That's Melchers Very Mild. Chances are, you'll mistake it for a much older whisky. In a recent blindfold test, 7 out of 10 drinkers did. In fact, Very Mild is 5 years old. It seems older because it's so expertly blended. But the nicest surprise is this: Very Mild's mellow taste comes at a very modest price. Melchers Very Mild Surprisingly smooth., Ad for Melchers Very Mild Canadian Whisky discusses taste tests that were performed with the whisky and how it was often mistaken for a much older whisky, in a means to display the quality of the whisky

: 1980 Maclean's Rye; This variation of the whisky brand's ads appeared several times in Maclean's in 1980-1981., Premium The reward of craftsmanship Each craft has its own reward. The violin maker is rewarded by the exquisite beauty of his instrument and the richness of its tone. An so it is with Alberta Premium Canadian Rye Whisky. The reward is in the tasting. In each craft, the careful selection of wood is so important. Mellowed to mildness and maturity in seasoned oak casks. Premium is a special achievement in the cradt of making whisky. Reward yourself. Try Premium., A bottle of Alberta Premium Canadian whisky is displayed in front of a violin with it acting as a reward through its great flavour to those who buy it, with it being compared to how a violin is a reward to a violin maker through its sound.

: 1980 Maclean's Rye; Variation of ad was seen from 1980-1982 in Maclean's., Star quality. Five Star's secret of success: the extra smoothness and quality that is unmistakably Seagram's. Reach for the Star. Seagram's Five Star., Seagram's Five Star Canadian whisky is advertised as an unmistakably smooth and quality drink renounced as "star quality", with the ad showing a bottle of the whisky in a star shaped spotlight.

: 1980 Maclean's Rye; "It's a flashing white blur at 70 MPH. The chill was in our spines and in the air. And Carrie and I were left with something we wouldn't trade with anyone." "Waiting to start the bobsled run" "Back at the lodge, reliving the thrill. Sharing the feeling of our accomplishment. A toast to excitement, teamwork and friends. A toast with Canadian Club. Its smooth mellow taste has been a tradition for over 120 years. C.C's just right. Canadian club, 'The Best In The House' in 87 lands" Canadian Club A taste of the world. The taste of home., Ad for Hiram Walker Canadian Club Canadian whisky describes the drink as a smooth tasting drink that is to be enjoyed with friends at the end of a fun day, insinuating those who drink it are well liked, with the ad showing a group of friends enjoying the spirit after a day of bobsledding.

: 1980 Maclean's Scotch; If a Scotsman swallows his pride... Bell's Old Scotch Whisky it's Bell's The largest selling whisky in Scotland, Bell's old scotch whisky is advertised as being the largest selling whisky in Scotland as a way to speak to its quality, with the ad displaying a bottle of the whisky in the background and a glass of the whisky poured over ice in the foreground.

: 1980 Maclean's Scotch; Don't let the world's most famous whisky bottle fool you. It didn't get there without a lot of inside help. Pinch 12 year old Scotch., Ad for Pinch 12 year old scotch whisky i advertised as being drank as a celebration for an achievement, with the ad showing a bottle of the brands unique scotch.

: 1980 Maclean's Scotch; In a class of its own. Teacher's EST. 1830 Highland Cream Perfection of Old Scotch Whisky, Ad for Teacher's scotch whisky advertises the drink as being in a class of its own as a way to tout the spirit ad high quality, with a bottle of the scotch being displayed in the ad.

: 1980 Maclean's Scotch; Choice Scotch Whisky doesn't have to leave you in a pinch. Vat 69 Gold. A connoisseur's answer to inflation., Vat 69 Gold is advertised as standing above the competition in a saturated scotch market, with the ad displaying a man pouring the drink into a glass over ice.

: 1980 Maclean's Scotch; The Famous Grouse Finest Scotch Whisky The hunt is over. Quality in an age of change., The Famous Grouse scotch whisky is described as the end of the hunt for a good scotch during a time of change, with the ad displaying a bottle of the scotch surrounded by hunting gear.

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