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| Titles |
1983 Maclean's Cigarettes |
| Related Item |
Maclean's |
| Genre |
tabacco |
| Genre |
cigarettes |
| Identifier |
1983_Macleans_October_du_Maurier.jpg |
| Note |
du MAURIER AND du MAURIER LIGHT REGULAR AND KING SIZE du M du MAURIER du M du MAURIER LIGHT VIRGINIA CIGARETTES du MAURIER LIGHT DU m For people with a taste for something better. WARNING: Health and Welfare Canada advises that danger to health increases with amount smoked - avoid inhaling. Av. per cigarette: du Maurier Light: Reg: 9 mg "tar", 0.8 mg nicotine; King Size: 11 mg "tar", 1.0 mg nicotine. du Maurier: Reg: 13 mg "tar", 1.0 mg nicotine; King Size: 16 mg "tar", 1.2 mg nicotine. |
| Abstract |
du Maurier Light cigarettes are marketed to those who have a taste for something better, with the ad displaying an image of a couple standing beside a luxury car as a way to associate the brand with things of high class and luxury. |
