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| Titles |
1982 Maclean's Cigarettes |
| Related Item |
Maclean's |
| Genre |
tabacco |
| Genre |
cigarettes |
| Identifier |
1982_Macleans_February_du_Maurier_Light.jpg |
| Note |
Introducing du Maurier Light
du Maurier Light
25 Virginia Cigarettes
du Maurier Light
Regular and King Size
Light. Yet distinctly du Maurier.
Warning: Health and Welfare Canada advises that danger to health increases with amount smoked - avoid inhaling.
Av. per cigarette: King Size: 11 mg "tar", 1.0 mg. nicotine. Regular: 9 mg "tar", 0.9 mg nicotine. |
| Abstract |
du Maurier Light cigarettes are marketed as "light, yet distinctly du Maurier", stating that the cigarettes have maintained their original flavour while transitioning to a light form, with the ad displaying a pack for the cigarettes on a Alfa Romeo car, associating the brand with high class and luxury. |
